The exchange’s app was also the third most downloaded on the U.S. Apple App Store last week but has since fallen to twentieth.
Cryptocurrency exchange Crypto.com now tops the charts as the most downloaded app for the U.S. Google Play Store across all categories.
According to the most recent list of Google Play Store’s top free apps, Crypto.com’s app has surged in the ranks of apps by the number of downloads to jump to the first position ahead of TikTok. Coinbase’s app sits at third ahead of Cash App, while Voyager Digital is tenth following the trading platform’s announcement it would be partnering with the Dallas Mavericks basketball team.
Crypto.com’s rising popularity could be the result of the exchange releasing an ad campaign featuring actor Matt Damon, arguably one of the biggest celebrities to throw his name behind a cryptocurrency exchange. The “fortune favors the brave” ad, which went live last week, is aimed at reaching a global audience of potential crypto users and investors.
The number of downloads for a company’s app could be viewed as an indicator of market interest. While Crypto.com currently holds the top position on the Google Play Store, the exchange’s app was the third most downloaded on the U.S. Apple App Store last week — it has since fallen to the twentieth position. Though the campaign featuring Damon likely contributed to the price of the native Crypto.com Coin (CRO) rising to a six-month high of $0.2294 on Oct. 29, the token has dropped roughly 7% to reach $0.2134 at the time of publication.
Related: Google bans 8 ‘deceptive’ crypto apps from Play Store
The description of Crypto.com’s trading app also includes Shiba Inu (SHIB) following Bitcoin (BTC) and Ether (ETH). The price of the Dogecoin (DOGE) clone token has surged significantly in the last year, with some retail businesses now accepting it as a form of payment.
Crypto.com strives to make cryptocurrency a part of everyday life by offering a full suite of services for crypto users. The company offers a Crypto.com App, Exchange, Visa Card, DeFi swap, DeFi Wallet, DeFi Earn, Crypto.com Price, staking, crypto lending, and many other services. What really sets them apart, however, is the combination of super low fees and incredibly generous rewards programs for their users.
- Traders who want access to a secure, low-cost cryptocurrency exchange
- Passive investors who want to earn interest on their balance without frequent trading
- Mobile investors who prefer to handle all their crypto needs via their phone or tablet
- Low fees
- High security
- One-stop shop for all your crypto needs (wallet, trading, spending, and more)
- Lots of ways to earn interest, rewards, and rebates
- Low privacy
- Customer service response time could be improved